Luis Romero | HIND AL OUD

HIND AL OUD
The sweeet smell of success

For the Emirati luxury perfume brand Hind Al Oud,
I led product, packaging, and accessory design — managing the entire process from concept development through to final production.

The brand views perfumes as more than just fragrances; they are "poetic expressions of identity". Their mission is to blend traditional Middle Eastern perfume-making with modern, innovative techniques to create scents that represent "the sweet smell of success".

Premium Luxury Packaging design

As Head of Design at Mohamed Hilal Group, I led the Product Design Team in the creation of luxury products and packaging for three established perfume brands – Hind Al Oud, Khaltat, and Anfasic Dokhoon.

My role covered the entire
development process: from concept and design direction through prototyping, material selection, and production, always ensuring brand identity and luxury aesthetics were seamlessly expressed in every product. This period was marked by several prestigious achievements, with projects gaining recognition both locally and
internationally.

Creating Impactful Design Strategies for Business Growth

HIND AL OUD The sweeet smell of success

Premium Luxury Packaging design

HIND AL OUD
The sweeet smell of success